Technical SEO
Define the present process and identify the most common sources of confusion.
- Agree on an owner and success criteria.
- Review relevant data and customer context.
- Record the decision and schedule a follow-up.
Field guide
A practical saas discoverability playbook
A starting framework for teams reviewing technical seo, content architecture and measurement.
content architecture
Select one improvement that can be evaluated without disrupting critical operations.
- Agree on an owner and success criteria.
- Review relevant data and customer context.
- Record the decision and schedule a follow-up.
measurement
Create a regular review loop, including the exceptions that need human judgement.
- Agree on an owner and success criteria.
- Review relevant data and customer context.
- Record the decision and schedule a follow-up.